Our Passion is Real!

Growing is in our Roots!

Ecothrive’s story began in 2011, when our founder, Gareth, returned to the UK inspired by his experiences with innovative growers in North America. He saw the potential to revolutionise the British growing scene by introducing natural, sustainable and science-backed solutions.
As a former worm farmer and professional greenhouse grower, Gareth’s passion for soil health and sustainable growing practices became the foundation of Ecothrive. His first creation, the groundbreaking insect frass biostimulant Charge, quickly gained a loyal following and the company grew organically from there.

Ecothrive’s Growing Philosophy

Our mission is to empower growers with a complete organic toolkit that prioritises sustainability and soil health while delivering truly outstanding results. As well as products to boost beneficial biology and naturally stimulate healthier plants, we make our own unique potting soil mix, Ecothrive Living Soil. Years in development, this coco-based, biochar-amended living soil has been meticulously crafted to provide balanced organic nutrition, support beneficial microbes and reduce environmental impact. Complemented by our Soil Food range—Grow, Bloom and Re-Gen—it offers everything needed for a circular living soil system that can be reused crop after crop.
Whether you’re using living soil, coco coir, or embracing other growing methods, Ecothrive products are designed to help growers achieve stand-out results with less reliance on conventional mineral fertilisers.

Education at the Core

We’re not just about products; we’re about providing knowledge to help growers succeed. Our aim is to share the principles of sustainable growing, from the science of soil chemistry and biology to practical tips on soil reuse and top-dressing, enabling you to Grow Greener. 
Our free educational resources—blogs, feed charts and guides—are designed to simplify organic growing and help growers unlock their full potential. 

Towards a Sustainable Future

With a focus on soil reuse, waste reduction and circular living soil systems, we’re helping growers move beyond the “use and discard” mindset.
By choosing Ecothrive, you’re not just growing plants—you’re growing smarter, growing sustainably and growing for a greener future.